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EnglishRetail Services
Manheim Retail Services stretches way beyond the traditional boundary of all other remarketing companies and into the field of retail marketing support, generating and managing consumer interest for vehicle manufacturers and dealer groups throughout Europe.
The leading provider of showroom and online retail marketing services as well as the management of dealer sales leads ensures that Manheim is ideally placed to optimise conversion of prospects into new retail customers. The most popular services include:
- Professional photography — Great images sell more cars! A car with a well taken image is proven to generate 8 times more interest than one with poor images. Manheim’s network of over 150 photographers now take in excess of 1 million vehicle images each year to support the promotion of stock to both the wholesale and retail markets.
- Consumer facing used car portals cleverly link retail interest to wholesale stock. www.allapprovedcars.com, www.allapprovedcars.be and www.verfuehrwagen.at, Europe’s largest dealer–only used car portal, generates over 300,000 unique visitors every month!
- Manheim’s wholesale stock locators are used by 18 major organisations as ‘white labelled’ systems, linking retail interest to wholesale stock in one single system.
- Point of sale material — a comprehensive range of high quality used vehicle promotional material including stock lists, spec sheets and even on–screen promotion — 3.5 million items produced each year for 1,800 dealers.
- Sales lead management — by taking better care of used car enquiries over 1,500 dealers simply sell more cars, creating greater demand for replacement wholesale stock.
Manheim now use the data generated from all our retail service activities to target dealers more precisely with wholesale stock. In other words, we create a ‘best fit’ remarketing service based on valuable intelligence which maximises sales values and minimises days in stock.
So no matter what your location, the number of vehicles you’re buying or selling, the complexity of your organisation or requirements, Manheim deliver automotive services excellence, backed by a dedicated customer service team to advise and support your every need.
